Recently, Steve Closser of Translucent, a leading micro market consultant, warned of increased competition coming to the micro market space. “Competition for good locations is going to intensify,” said Closser. “When business gets better and we can see which accounts come back strong, operators will need to be on their game to retain business.” In the face of increasing competition, Fixturelite is ready to saddle up, circle the wagons and provide clients with cover as they protect existing accounts and pursue new ones. While this article is a little “tongue in cheek” – you will certainly get the message!
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