Revolutionizing Micro-Market Solutions with Innovation & Expertise
At Fixturelite, we don’t just build fixtures—we create seamless, high-performing micro-market solutions that elevate the operator experience and maximize profitability. With a relentless focus on design, efficiency, and innovation, we’ve become the go-to partner for businesses looking to optimize their breakroom and vending spaces.
Our Mission
To empower micro-market operators with cutting-edge fixture solutions that streamline operations, enhance aesthetics, and drive profitability from Day 1. Our USA-made, high-quality laminate fixtures, data-backed merchandising strategies, and turnkey installation solutions ensure every client gets the most out of their investment.
Beyond delivering best-in-class products, Fixturelite is committed to supporting American jobs. By manufacturing and sourcing materials in the USA, we create quality craftsmanship while fueling economic growth and innovation within our communities.
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The Fixturelite Difference
Operator-Centric Design
Every feature, from our 360° merchandisers to push-forward shelving, is built to save time, reduce labor costs, and boost sales.
Turnkey Solutions
We don’t just sell fixtures - we offer full-service micro-market setup, including installation, planogram optimization, and technology integration.
Turnkey Solutions
Our high-quality, USA-made laminate outperforms traditional materials, providing durability and long-term value.
Turnkey Solutions
Fixturelock™ technology makes our products relocatable, ensuring your setup can evolve with your business.
Meet the Founders
Troy Geis is the CEO of Fixturelite, driving the development of innovative fixture, display, and merchandising solutions for retail, micro markets, and hospitality. With a focus on operational excellence, he fosters partnerships to help clients achieve their goals.
With a BS in Aeronautical Computer Science from Embry-Riddle, Troy has built deep expertise in technology, global supply chain management, disaster planning, and logistics. His leadership experience includes roles as VP of Technology at Bank of America, Director of Field Technology at Circle K, and Director of Enterprise Technology at Maricopa County. Before co-founding Fixturelite, he was an Operator/Owner in the Food Service and Vending industry, giving him firsthand insight into the industry’s challenges and opportunities.
Steve Orlando is the Chief Business Development Officer at Fixturelite, a leading retail solutions provider for micro markets and office coffee service operators in North America. With nearly 20 years in retail, he specializes in strategy, merchandising, and customer experience to drive growth.
As a co-founder of Fixturelite, Steve applies his Lean Six Sigma expertise and entrepreneurial skills to enhance consumer loyalty and revenue. Previously, he scaled Automated Food and Beverage by nearly 10X before selling it in 2016.
A recognized industry leader, Steve has earned multiple "Pros to Know" awards and is dedicated to helping businesses gain a competitive edge.
Our Vision for the Future
We’re not just keeping up with the industry - we’re shaping it. Through partnerships with top innovators like Translucent, 365 Retail Markets, Due North, and Lighting for Impact, Fixturelite is pioneering the next generation of micro-market solutions. From intelligent merchandising to seamless market optimization, we ensure every client is positioned for long-term success.
Join the Fixturelite Movement
Whether you’re launching a new micro-market or optimizing an existing space, Fixturelite is your partner in creating a smarter, more efficient future.
